|ASAP (Against Substance Abuse in Pope) County|
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Against Substance Abuse in Pope (ASAP)
211 East Minnesota Avenue
Glenwood, MN 56334
Strategic Prevention Framework State Incentive Grant (SPF SIG) awarded to Pope County
Our Community has been given the opportunity to tackle underage drinking and high-risk alcohol use among youth and young adults in Pope County. A grant from the MN Department of Human Services Alcohol and Drug Division was awarded to Pope County in 2012 to help us with these efforts.
Recently a Drug Free Communities Grant was also awared to Pope County to further the coalition's efforts in the realm of substance abuse prevention.
The Risk in Pope County:
It’s great that Pope County has been awarded this grant, but unfortunately we received it because our past 30-day alcohol use and binge drinking rates among youth were well above the state averages.
According to the Minnesota Student Survey results in 2010, 29% of Pope County 6th, 9th, and 12th graders reported drinking alcohol in the past 30 days, while the state average was only 20%. Now in 2013, 20.7% of our 8th, 9th and 11th graders reported drinking alcohol in the past 30 days while the state average for 8th, 9th and 11th graders was 16.8%. We are still slightly above average but we have dramatically decreased the gap!
Besides traffic accidents and fatalities, alcohol brings higher crime rates, more vandalism, more expense in health care, and a higher cost to law enforcement. With the help of this grant and the concern within the community, the ASAP coalition was formed.
ASAP and the community:
A community driven task force called ASAP was created in March of 2012. Members meet once a month to discuss possible ways underage drinking and high-risk alcohol use among youth and young adults can be decreased. Using the information gathered from surveys and conversations with community members, our group has identified the following 7 strategies to focus on this next year:
1. Establishing a Social Host Ordinance (SHO): Even though it is already illegal for youth under the age of 21 to drink alcohol and for adults to provide alcohol to those who are underage, a social host ordinance would penalize anyone who is caught providing a place for an underage drinking party, even if he or she did not provide the alcohol. It’s important to note that the host must have known or should have known that underage drinking was taking place. . It keeps property owners and tenants more accountable to what is happening in their presence or on their property, even if they aren’t directly serving alcohol to minors.
Update: The Social Host Ordinance has passed on the County level! It was unanimously passed by the Pope County Board on October 7th, 2014. It will go into effect around the middle of November. Education to the public and law enforcement will be a priority for the ASAP Coalition. Also, we will start focusing on getting it passed in each city as well so the enforcement is more consistent throughout the entire area.
2. Collect Place of Last Drink Data (POLD): POLD is being used throughout the county as a way to track where people are getting drunk before they get into their car. It helps law enforcement know where the troubled areas are and it also helps establishments create a safer environment.
Update: The POLD data collection sheet has been implemented into the court system. Each person who has been convicted of a DWI has necessary paperwork that needs to be filed out; this sheet is with the other paperwork. We will be collecting the sheets quarterly from the courts and analyzing the data. This data is not shared outside of the ASAP Coalition and is only used educationally. In 2014 the coalition will be looking at how to improve this data collection report to get more accurate data.
3. Responsible Beverage Server Training (RBST): This training will be held at least twice a year for all owners, managers and servers of liquor establishments. It is a free training that provides information about MN laws and regulations. It teaches servers how to identify intoxicated customers, pick out a fake ID, confront under-age youth and keeps them up-to-date on all current laws concerning alcohol serving.
Update: Responsible Beverage Server Trainings have been conducted in Pope County quite a few times. They have been a huge success! Our plan is to conduct two per year on a consistent basis; one in the fall and one in the spring time. All Pope County liquor establishments are invited to attend free of charge.
Community members who are trained and who have conducted RBST are:
Kay Blauert, Jeff Ozanne, Shelley Svec, Jeannie Pederson, and Laura Backhaus
4. Keg Registration: MN law states that a liquor establishment must register all kegs being sold to the public. Each keg has an identification code on it that identifies it from another. This is important when an underage drinking party happens, because law enforcement can go back to the liquor establishment and find out who purchased the keg. ASAP will be providing information to establishments about MN law and providing resources to make complying with this law easier.
Update: With the end of the SPF SIG Grant coming up in June, 2015. This educational campaign has been completed. Those establishments who do sell kegs have been given information and resources to be in compliant with state law!
5. Social Norms Campaign: Most high school students believe that everyone their age drinks; well, the truth is, most don’t! This campaign promotes media messages that center around the positive. It’s getting the message out that actually most high school students find ways other than drinking to have a good time.
Update: We are working with Sara Thompson, a Marketing Consultant who is developing messages for campaigns geared towards youth, young adults, and parents in the Pope County area. You can hear radio ads on KIKfm out of Alexandria and KCLD out of Saint Cloud. You can also see posters up at the high school that promotes the positive statistics saying that most Minnewaska students don't in fact drink on a regular basis.
6. Sticker Shock: Youth will be involved in a campaign that will provide information to liquor store customers about the dangers of buying alcohol for youth. Many Pope County youth are getting alcohol by having someone else purchase it for them. Youth are going to partner with local businesses and put stickers and information on alcoholic products around the community, because many adults aren’t aware off the consequences of providing alcohol to a minor.
Update: Sticker shock took place in March and was a great success! 18 Minnewaska students visited The Grog Shop, Minnewaska Liquor, and Water's Edge. They placed stickers on alcoholic products reminded community members that is a gross misdemeanor to provide alcohol to minors. The SADD (Students Against Destructive Decisions) will probably do this event again in the spring of 2015.
7. Best Practices for Festivals and Public Events: Festivals are a great time to have fun in our community; unfortunately, it’s also a time that a lot of accidents and tragedies happen. There are proven practices that, if put into place at festivals, will decrease the amount of minor alcohol consumption. Thankfully, many festivals in Pope County already follow many of them. Some examples of best practices are:
- Wrist bands for people over 21 years of age
- Signs posted saying “We Card” and “no service to people under 21 year olds”
- Limiting the number of beers that can be bought at one time
- Fencing off designated areas for alcohol
- Serving alcohol in a clear, see-through cup
- Having visible law enforcement present
Update: Community festivals were observed this past summer. It was great to see so many best practices already in place! However, some festivals could use a few more best practices put into place. ASAP will be working with special event and volunteer groups to see how best these can be implemented in the future.
These 7 strategies are not focused on decreasing or eliminating liquor sales. Our objective is to create a safer environment for our young people and to educate the community on the risks that under-age drinking and binge drinking causes.
There is a lot of work to be done in the coming year and we would love your help. If these strategies interest you and you would like to get involved, please contact Laura Backhaus at 320-634-7835 or firstname.lastname@example.org for more information.